Every Search engine has its own search algorithm and guidelines some guidelines are common among search engines but some are different also. To well rank a web site in particular search engine, it is required to have good knowledge of their prescribed guidelines.
According to Yahoo Guidelines.....
Your web site should be based on quality: - It means your web site should have unique and quality content. Don’t copy the content form other websites however you can refer websites like “Wikipedia” to write the content. Always try to write content in your own wordings.
Web site should have more pages as it can: - According to yahoo a rich content web site that have more than 100 pages attract the attention of mostly search engines. So its batter to add more web pages in your existing website.
Link exchange: - Link exchange is very compulsory for all major search engines (Google. Yahoo and Msn) in order to improve the search engine visibility of your website. As many as your website have quality links, changes of a well page rank and good ranking will be more.
Update your content: - Search engines like websites that have good quantity of content. This is another reason why the “blogs” perform well on search engine. Updated sites always appreciated by visitors. Keep updating your website continuously.
Keywords: - Yahoo crawlers like keywords. So use good keyword within the content of the page. But remember one thing always avoid keyword stuffing else your web site got banned on Yahoo.
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